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Can Irish Tech Businesses Really Make the Most out of the Brazilian Market?

A lot of tech businesses tend to look into the UK or even Europe if they want to expand. The truth is that there...

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The 44 Luckiest Countries in the World

A country is deemed lucky based on the conditions of its citizens and the residents. Factors like development in the education sector, career growth, life satisfaction, healthcare and financial stability are all necessary factors in determining how lucky a country is.

To get a better picture, the ABCD agency conducted a thorough study of the various nations and presented a list of 44 luckiest nations of the world as of 2021.

Countries among the top 44 luckiest in the world

As mentioned above, based on the study conducted by ABCD agency that was completed in July 2021, the 44 luckiest countries of the world are –

  1. Switzerland with a total score of 100 in all aspects.
  2. Iceland has scored 91.49 winning 2nd place in the list.
  3. Norway has a score of 89.39 with 100 in the life satisfaction index.
  4. Luxembourg has an 89.31 overall ranking index with a 90+ score in the life satisfaction index and career opportunities.
  5. Denmark stands at 5th position as the home to the luckiest people of the world with 84.91
  6. Finland has a high life satisfaction index with a shallow financial index and a total of 80.52.
  7. Australia follows closely with 80.50 according to the study conducted and has one of the best safety and healthcare facilities worldwide.
  8. Sweden ranks in the 8th position with a score of 80.22.
  9. Austria has an overall score of 78.47 thus pushing it to the 9th position on the global index charting.
  10. The Netherlands is low on financial standing but with an average of 78.31 is the 10th rank holder as the home to the luckiest people of the world.
  11. The island nation of New Zealand stands at 11th position with an overall score of 76.41.
  12. With a very high healthcare index and opportunities in terms of schooling and career, Ireland holds the 12th position for the luckiest nations with a score of 76.19.
  13. Belgium with 75.87, has lower financial independence but scores high in terms of health index.
  14. Canada is a land full of job opportunities and a better standard of living with a score of 75.61.
  15. France with an overall score of 72.37 has under 60 on the career opportunities index and is yet ranked among the top 20 luckiest nations globally.
  16. The United Kingdom has a highly promising career opportunity growth score with an average of 71.72.
  17. With a score of 71.46, Germany is one of the fastest developing nations in terms of opportunities in career and education along with a very good healthcare and taxation system.
  18. The United States, with an overall score of 62.65, only has a low life satisfaction score of 42. However it is regarded as one of the leading nations for opportunities in terms of education and career.
  19. Japan is notably one of the best nations to live in with a score of 62.18. This is the country that holds the world’s strongest passport with visa free entry to over 150 nations.
  20. Slovenia, with an average score of 57.19 has a very poor financial score, but makes it up with good health and life satisfaction index

The other 24 nations in the global ranking of the 44 luckiest countries of 2021 are –

21. Spain

22. Italy

23. The Czech Republic

24. Estonia

25. Portugal

26. Korea

27. Israel

28. Poland

29. Slovakia

30. Lithuania

31. Latvia

32. Hungary

33. Greece

34. Chile

35. Turkey

36. Mexico

37. Singapore

38. Costa Rica

39. India

40. Russia

41. South Africa

42. Argentina

43. Brazil

44. Bulgaria

This list is a very intricate study of millions of records and numbers conducted and tallied by hundreds of expert analysts worldwide. However, with time in a few years this data can fluctuate and show different results.

How Exercise Can Benefit You Post Pandemic

You’ve likely heard it time and time again – exercising is an integral component of a healthy lifestyle. But if you are working with a hectic schedule or in a profession that is sedentary by nature, you may not have incorporated a workout regimen into our daily life. You must begin as soon as possible. Engaging in the recommended amount of physical activity will pay off in both the short term and long run. And in this article, we’ll talk about how it can benefit you. like how products like can benefit our skin.

It can aid you in staying in control of your weight

Apart from adopting a well-balanced diet that includes good portions of healthy food like fruits and vegetables, regular exercise plays a critical role in preventing obesity and weight control. Our calorie consumption must be the same as the energy that you burn when working out to maintain your current weight. On the other hand, you’ll need to burn a lot more calories than you take in.

Improves your skin health

Many tend to focus solely on the fitness and cardiovascular benefits of exercise. However, it can also improve our skin health in the same way that many wellness products like CBD cream by Nutrivive can. By promoting healthy circulation, physical activity helps nourish our skin cells and keep them looking vibrant and healthy.

Keep the risks of developing heart disease at a minimum

Beyond controlling your weight, exercising can also make you much less susceptible to heart conditions. It does this by strengthening the organ and improving blood circulation at the same time. From coronary artery conditions to high cholesterol, incorporating a healthy workout routine can go a long way to keep you safe from cardiovascular diseases.

Helps manage insulin and blood sugar levels

Similar to hydrating with water, exercise can also help control the level of insulin and blood sugar in our bodies. So, apart from minimising the risk of developing conditions like diabetes and metabolic syndrome, you can manage these diseases successfully if you have them already. And for those who suffer from them, it can make all the difference.

Elevates mood and disposition

Whenever we exercise, our bodies release chemicals called endorphins. While they’re primarily considered natural analgesics that can diminish our pain perception, they can also boost our happiness levels. So, by working out, you’ll increase their production and, as a result, keep yourself in a good mood and overcome your stressors.

Strengthens muscles and bones

As we age, our muscles and bone density tend to become weaker. However, with exercise, you can keep any loss in strength at a minimum because it not only enables you to maintain muscle mass. It also helps maintain the durability and toughness of your bones.


Exercise isn’t just beneficial – it’s necessary to healthy living. Our bodies were never meant to live sedentary lifestyles, after all. And without physical activity, you’ll put yourself at risk of falling ill to a variety of different diseases. It may even make existing conditions worse. So, make sure that you fit a healthy exercise regimen into your schedule.

Will Americans Stay ‘Crafty’ Post Pandemic?

On January 31, 2020, the World Health Organization issued a global health emergency related to a new strain of coronavirus, dubbed Covid-19. Mere days after the WHO’s announcement, President Trump declared a public health emergency in the United States on February 3.
Source: Margarida Afonso via Unsplash
By March 13, Covid-19 escalated to a National Emergency as U.S. cases continued to increase. Less than a week later, California became the first state to introduce a stay-at-home order on March 19. Most states would follow suit, issuing stay-at-home orders of their own in a bid to stop the spread of this novel virus.  As more and more American citizens found themselves in lockdown, they looked for safe ways to occupy themselves while staying indoors. 

An aptly dubbed ‘craft renaissance.’

With many Americans now confined to their homes because of the pandemic, they turned to creativity, particularly arts and crafts, to pass the time. This trend was mirrored globally, with The Guardian aptly dubbing it an ‘arts and crafts renaissance’ in May 2020.  Some of the most popular screen-free activities in the United States during this time were crocheting, knitting, and flower pressing. Meanwhile, online craft retailer Design Bundles experienced a 113% increase in digital crafting file sales during the lockdown.  Suggesting many crafters were experimenting with digital elements like free svg files for Cricut and other cutting machines. When asked for comment about crafting during lockdown by Design Bundles, crafter Jennifer Royle had this to say: 
“Crafting really stopped me going stir crazy during lockdown because it’s one of the few ways to occupy yourself without leaving the house! All you need are a few supplies and a bit of inspiration. I taught myself to knit during the first lockdown, and since then, I’ve really enjoyed developing this skill to make all sorts of knitted toys for my nephews. It’s been great for them as well as me!”

Will the craft renaissance continue?

Now over a year after the first 2020 U.S. stay-at-home orders, and almost a third of the way through 2021, Americans return to some semblance of normality. With many states open or on their path to opening up and returning freedoms (including socializing outdoors) on the horizon, there is a new question. Will the craft renaissance continue?  If Covid-19 taught Americans anything, it’s that it’s hard to predict the future. But with some Americans preferring to return to normal at a slower pace, and the ever-looming threat of a surge in new covid cases, potentially meaning more stay-at-home orders in the future, it might be a little too soon to ditch the crafting kit.  Emerging craft trends collated from Pinterest, Instagram, and Tik Tok also indicate the rising interest in arts and crafts may stick around into 2021 and beyond. Some of the activities trending in these digital spaces include:
  • Resin crafts
  • Pottery
  • Volume sewing
  • Polymer clay
  • Bargello
  • Painting
  • Textured embroidery
  • 90’s crochet
  • Tie-dying & ice dying
  • Marbling
  • Candle making
  • Calligraphy
Whatever the future holds, arts, crafts, and creativity, in general, was a powerful coping mechanism that saw many through the worst of the 2020 global pandemic. 

Can Irish Tech Businesses Really Make the Most out of the Brazilian Market?

A lot of tech businesses tend to look into the UK or even Europe if they want to expand. The truth is that there could easily be more untapped potential way ahead. Even though tech companies are becoming huge players when it comes to the global stage, you have to remember that there are various pockets of the world that are very much untapped. Surveys have shown that just 6% of tech companies are tapped into the Brazilian market. Right now, it would seem that Brazil has the fifth biggest market in the world, so the opportunities are huge to say the least.

Brazil Needs More Tech Services

A lot of people think that there is going to be a huge demand for tech services in the next two years.  There is a huge need in Brazil when it comes to tech services. Irish companies and even start-ups can easily take advantage of the global climate so that they can try new things and so that they can also explore the untapped potential that is there. There’s an increasing demand for things such as  NetBet slots and casino games, and on top of this, there’s also a high demand for smart services and fintech hubs. That being said, even if there is a demand, it’s important to know that there are a number of challenges when it comes to doing business in the country.

The Challenges

Reports from IBNB have highlighted a lot of challenges when it comes to operating in Brazil. The main thing is that the costs of operating in Brazil tend to be much higher when compared to other markets. The main reason for this is because you have secure yet complicated tax systems. You also have the absence of double taxation agreements for the two nations, especially those who are coming out of Ireland who want to trade directly with Brazil. There are also a lot of cultural nuances that you need to consider before you invest your resources into the market. This is not limited to market research, so you need to keep this in mind.

Addressing the Issue

One way to potentially address this issue would be for you to dip into the talent pool that is within Ireland. Brazilian workers made up one out of the ten people who have been offered work permits in Ireland. The only other market to provide this much labour to the Irish market in particular would be India in 2018. At the end of the day, it would seem that there is a large talent pool for Irish technology firms and that this could easily benefit Brazil if some form of agreement could be made. This would help them to target the market much more and it would also make it way easier for them to make the most out of every decision and opportunity. Who knows what the future holds, but right now, it looks like the Brazilian market could really do with a boost from the tech industry.

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